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Principles of Marketing /

kotler, Philip.

Principles of Marketing / Philip Kotler, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ul Haque. - New Delhi : Pearson, 2010 - xix, 514 p. : ill. 25 cm.

Includes index.

ISBN: 9.78813E+12

Subjects--Topical Terms:
Marketing

National Library of Medicine Call No.: HF 5415 / .K68 2010

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Principles of Marketing /