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Basic Marketing (Record no. 16605)

MARC details
000 -LEADER
fixed length control field 00373nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241014s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780304332212
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number HF 541 C 1996
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cannon, Tom
245 #0 - TITLE STATEMENT
Title Basic Marketing
250 ## - EDITION STATEMENT
Edition statement 4th Ed. / 1996
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Cassel Publishers
300 ## - PHYSICAL DESCRIPTION
Extent 450
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
-- IBHM
Koha item type Books

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