Mullin, Roddy  <br/><br/>
Sales Promotion  

 - 4th Ed. / 2008 
 - London   Kogan Page India  
 - XVI 
<br/><br/><label>ISBN: </label>9780749454746 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing 
<br/><br/><label>National Library of Medicine Call No.: </label>HF 543 C 2008