Smith, P&G Chris Berry <br/><br/>
Strategic Marketing Communications 

 - 1999 
 - London  Kogan Page 
 - 300 
<br/><br/><label>ISBN: </label>9780749429188 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>National Library of Medicine Call No.: </label>HF 541 S 1999