Craven, David W. & Piercy, Nigel F. <br/><br/>
Strategic Marketing  

 - 10 ed. /2013 
 - Newyork  Mc.graw hill 
 - 647 
<br/><br/><label>ISBN: </label>9780071326230 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Strategic Marketing
<br/><br/><label>National Library of Medicine Call No.: </label>HF 5415 C 2013