Aaker, David A & Moorman ,Christine <br/><br/>
Strategic Market  Management 

 - 11th ed/ 2018 
 - Hoboken   Wiley 
 - 380 
<br/><br/><label>ISBN: </label>9781119441434 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>National Library of Medicine Call No.: </label>HF 5415.13 A 2018