Pharmaceutical economics and public policy /
Ronald J. Vogel.
- New York : Pharmaceutical Products Press, c2007.
- xxii, 248 p. : ill.
Includes bibliographical references (p. 235-243) and index.
The public choice model of policymaking -- An overview of the pharmaceutical marketplace -- Government regulation and the food and drug administration -- Patent policies -- The cost structure of the pharmaceutical industry -- The demand for pharmaceuticals -- Government health insurance programs and the demand for pharmaceuticals -- Research and development expenditures -- Sales and marketing expenditures -- Industry profitability -- Mergers and acquisitions -- Looking into the future.