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| 008 | 241014s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9780749429188 | ||
| 060 | _aHF 541 S 1999 | ||
| 100 | _aSmith, P&G Chris Berry | ||
| 245 | 0 | _aStrategic Marketing Communications | |
| 250 | _a1999 | ||
| 260 |
_aLondon _bKogan Page |
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| 300 | _a300 | ||
| 650 | _aMarketing | ||
| 942 |
_bIBHM _cBK |
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