| 000 | 00377nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 241014s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9781861970541 | ||
| 060 | _aHF 541 S 2001 | ||
| 100 | _aShaw, Robert | ||
| 245 | 0 | _aImproving Marketing Effectiveness | |
| 250 | _a2001 | ||
| 260 |
_aLondon _bThe Economist |
||
| 300 | _a244 | ||
| 650 | _aMarketing | ||
| 942 |
_bIBHM _cBK |
||
| 999 |
_c16609 _d16609 |
||