000			00386nam a2200157Ia 4500
008			241014s9999||||xx |||||||||||||| ||und||
020			_a9780471384120
060			_aHF 541 C 2001
100			_aCohen, William A.
245		4	_aThe Marketing Plan
250			_a3rd Ed. / 2001
260			_aNew York _bJohn Wiley & Sons
300			_a397
650			_aMarketing
942			_bIBHM _cBK
999			_c16749 _d16749