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Marketing challenges: cases and exercises

Lovelock,Christopher h and Weinbergh,Charles B.

Marketing challenges: cases and exercises - 3rd ed/1993 - Newyork MC- Graw Hill education - 628

ISBN: 9780071125130

Subjects--Topical Terms:
Marketing

National Library of Medicine Call No.: HF 5415 L 1993

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Marketing challenges: cases and exercises