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Brand Medicine: The Role of Branding in the pharmaceutical industry. (Record no. 17663)

MARC details
000 -LEADER
fixed length control field 00441nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241014s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780333930984
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number HD 9666 B 2001
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Blackett,Tom & Robins,Rebecca
245 #0 - TITLE STATEMENT
Title Brand Medicine: The Role of Branding in the pharmaceutical industry.
250 ## - EDITION STATEMENT
Edition statement 2001
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Newyork
Name of publisher, distributor, etc. Palgrave Macmillan
300 ## - PHYSICAL DESCRIPTION
Extent 306
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Pharmaceutical
942 ## - ADDED ENTRY ELEMENTS (KOHA)
-- IBHM
Koha item type Books

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